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The Ultimate Sales Letter 4Th Edition: Attract New Customers. Boost your Sales.
SIN: 9781440511905
ISBN: 9781440511905
Author: Dan S Kennedy
Language: English
Publication Date: 01/31/2011
Digital download
Digital file type(s): Epub
Write Well to Sell Big!
In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author
Dan Kennedy explains why some sales letters work and most don’t. And he shows how to write copy that any business can use.Among other things, he provides:
- Completely updated text and examples
- Great headline formulas
- New exercises to spark creativity
- The best way to use graphics
Kennedy is the most successful, highly paid direct-response copywriter in the country. In this book, he shares his step-by-step formula so everyone can write letters that will nail the sale.
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SKU: 9781440511905
Categories: Business & Money, Job Hunting & Careers, Marketing & Sales, Skills
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